Elegant design for a premium financial brand
Our work began with a brand refresh — starting with a clean, modern logo that captures the simplicity and authority of the Key Finance offering. View the logo
From there, we developed a comprehensive set of brand guidelines, helping Key Finance communicate clearly and consistently across all platforms and materials. Tone of voice, colour palette, typography and image treatment were all refined to support a brand identity that is confident yet understated.
Cohesive brand assets
We also designed supporting materials, including branded PowerPoint presentations and internal templates, ensuring a seamless brand experience at every client touchpoint.
A collaborative approach to website design
The next stage was to redesign the Key Finance website. The previous site didn't reflect the professionalism of the company and the experience it delivers.
Working closely with the client’s team, we created a new site view website that is clean, confident and elegantly minimal. Every design decision (from typography to layout and visual tone) was focused on creating a sense of trust, stability and sophistication.
The new site brings the Key Finance story to life with clarity and purpose, helping users easily understand the services on offer while instilling confidence from the very first click.
